Hi, I’m Ity — a wife, mom of two wonderful boys, and founder of Intentional Soft Mom. This brand was born out of my own journey through postpartum — in those early newborn days when even slipping into a soft robe felt like a lifeline. Years later, that same robe still reminds me to choose comfort and softness daily.Journaling came later for me, but it’s now one of my favorite practices — looking back on the chapters of my motherhood journey, reflecting on how far I’ve come, and knowing my loved ones will one day hold those stories too.
Our self-care box is all about those little resets every mom deserves: tea that never goes cold in our thermal cup, long showers that turn into spa moments, baths that feel like the ultimate rest. And yes — we even added a playlist to make your pause feel complete.Intentional Soft Mom isn’t just products, it’s a community — a space for moms to breathe, reset, and remember that caring for yourself is part of caring for your family. Welcome to this soft era of motherhood — I’m so glad you’re here.